Protalus
Reigniting sales growth — how a digital transformation shifted Protalus’ online platform from low traffic to cash flow generator.
Task
Create engaging marketing collateral, motion graphics, social media ads, and website graphics to educate consumers and effectively drive online traffic to website.
Overview
Protalus, a well-established insole manufacturer based in Tualatin, Oregon, needed a new approach to increase revenue and drive online traffic to their e-commerce website. Collaborating with the Protalus team, I created a combination of motion graphics, social media ads, marketing collateral, and website graphics explaining the key benefits of their products to educate consumers in a more visually engaging way. This refreshed content strengthened Protalus’ brand presence, more effectively capturing customer interest and guiding traffic to its website, increasing website engagement and significantly boosting online sales.
Marketing Collateral
Motion Graphics
Social Media Ads
Website Graphics
Overview
Protalus, a well-established insole manufacturer based in Tualatin, Oregon, needed a new approach to increase revenue and drive online traffic to their e-commerce website. Collaborating with the Protalus team, I created a combination of motion graphics, social media ads, marketing collateral, and website graphics explaining the key benefits of their products to educate consumers in a more visually engaging way. This refreshed content strengthened Protalus’ brand presence, more effectively capturing customer interest and guiding traffic to its website, increasing website engagement and significantly boosting online sales.
Marketing Collateral
Motion Graphics
Social Media Ads
Website Graphics
Marketing Collateral
Marketing Collateral
Motion Graphics
I developed a dynamic set of motion graphics to showcase Protalus’ flagship insoles, providing a compelling visual of how they work to improve body alignment from the ground up. Using Adobe After Effects, I crafted a promotional video that showcases the benefits of Protalus insoles, beginning with a template from Envato as a foundation and customizing it to align with their aesthetic and message. I also created a set of animated GIFs to illustrate how they work to adjust your body alignment. Starting with vector assets designed in Adobe Illustrator, I integrated these elements with custom motion graphics in After Effects, resulting in eye-catching GIFs that effectively convey the insoles’ alignment and support benefits.
Motion Graphics
I developed a dynamic set of motion graphics to showcase Protalus’ flagship insoles, providing a compelling visual of how they work to improve body alignment from the ground up. Using Adobe After Effects, I crafted a promotional video that showcases the benefits of Protalus insoles, beginning with a template from Envato as a foundation and customizing it to align with their aesthetic and message. I also created a set of animated GIFs to illustrate how they work to adjust your body alignment. Starting with vector assets designed in Adobe Illustrator, I integrated these elements with custom motion graphics in After Effects, resulting in eye-catching GIFs that effectively convey the insoles’ alignment and support benefits.
Social Media Ads
Social Media Ads
Website Graphics
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I enjoy collaborating with clients on new ideas to create amazing design work